CRTO

Criteo S.A.

TMT


Presented:04/07/2014
Price:$36.18
Cap:$2.08B
Current Price:$40.62
Cap:$2.22B

Presented

Date04/07/2014
Price$36.18
Market Cap$2.08B
Ent Value$1.77B
P/E Ratio69.59x
Book Value$6.19
Div YieldN/A
Shares O/S57.43M
Ave Daily Vol360,000
Short Int2.02%

Current

Price$40.62
Market Cap$2.22B
Criteo S.A., together with its subsidiaries, operates as a technology company that provides Internet display advertising services in France and internationally. The company leverages large volumes of granular data to engage and convert customers on behalf of its advertiser clients. Its Criteo Engine solution includes prediction algorithms that predict the probability and nature of a user’s engagement with a given advertisement; and recommendation algorithms that create and tailor advertisements to specific user interest through modifying the advertisement’s creative content and presentation, and determining the specific products and services to include in the advertisement. The company’s Criteo Engine solution also comprises software systems and processes that enables data synchronization, storage, and analysis of distributed computing infrastructure in multiple geographies; bidding engine for executing campaigns based on objectives set by the clients; dynamic creative optimization; and experimentation platform, an offline platform to enhance the prediction abilities of its models. In addition, it provides data assets, which collects information about the interaction of users with its advertisers’ and publishers’ websites. Further, the company offers an integrated technology platform that enables comprehensive campaign management and execution, as well as includes a dashboard and a suite of software and services that automates key campaign processes; and access to advertising inventory. It serves companies in the online retail, classifieds, and travel segments. The company was founded in 2005 and is headquartered in Paris, France.

Highlights

Shares of Criteo are down about 40% over the last month or so, but the presenter sees the company as the likely eventual outsize winner in the real time bidding/ programmatic ad space - a market which should grow at about 50% through 2017. Currently trading at just 10 times 2016 EBITDA, the company is growing EBITDA at about 65% and revenue at about 35 percent. 

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